March 24th, 2005, I proved to myself that I could indeed learn how to set up an internet audio stream, and Boskey Radio West was born. I had hoped that it would help me keep a connection with Chicago,as I had just moved to Seattle 9 weeks prior.
It was Boskey Radio West because my father, like myself, was using an FM transmittor in Mokena so that he and others could hear his music from anywhere, and also for awhile was streaming on Pirate Radio. So being west of him, I decided to go with Boskey Radio West.
There have been some great times on the stream.
- The Ask Fig Show, which started November 10, 2005
- The Jeff Daniels interview with Fig and Pivoney
- Being asked to syndicate The Directors Cut
- The 2nd Jeff Daniels interview, solo
- Filming Hunter Weeks' 10 Yards, a spot I got in no small part due to the 1/2 hour recap I would do each week
- Transmitting the 2007 Junior National Curling Championships
- The Iwanski/Winter show, which started January 29, 2007
I had a fabulous time doing it. I like to think I learned a lot about what radio producers, station managers, and talent really have to do in order to make a station or a show run smoothly.
What I never really got though was listenership. Boskey Radio West is a relic from a time long ago when people listened to all kinds of music. That's not what people do anymore. I was competing against mp3 players and other more specific streams, like Pandora. Those streams cater to a specific genre, or in the case of some streams, they actually try to figure out what you might like and play that for you. That was never what I wanted. I wanted to expose listeners to music across the board, and with requests, be able to expose people to the music other people liked. Unfortunately, that idea never really caught on. The number of people listening never really grew.
The costs did though. I spent thousands of dollars on equipment, so that I could handle the radio shows. 4 computers, 1 for the feed in from the cohosts, 1 to take calls from regular phones, 1 to aggregate the sound from each computer and to record, and 1 to take all that and stream out. I bought a mixing board so that I could take all the feeds in. I bought a smaller mixing board, wireless microphones, wireless headsets, a laptop, and wireless broadband so I could handle remote broadcasts.
The cost of music is something else. Luckily, I already owned a majority of the music I play, but I was dedicated to getting any music that someone requested. Then throw on the royalties. Unlike regular radio, that pays only the composers, streaming music also pays the artist that recorded it.
In the end, I have to pull the plug. There is no light at the end of the tunnel that I can see, where people will suddenly say "yeah, I want 70s radio again" where you can hear Jive Bunny and the Master Mixers followed by Louis Jordan followed by a Christmas song followed by the Beatles. If people don't listen, I can't even attract enough advertising or sponsorship to pay just the royalties.
So tonight will be the end. I will be live on the stream, audio only, until just after midnight Eastern. I'll do for 5 hours tonight what I never really did while I had the station going. I'm going to be the DJ. I'll take requests via email, via the website, or you can call in to 877-BRW-TUNE and make a request or just chat for a minute or two.
Thank you to everyone who supported Boskey Radio West during its time.